Modular Pricing Solution
A comprehensive platform to manage your pricing and sales performance
The BOOPER platform was designed to structure and industrialize pricing decisions using data, artificial intelligence, and advanced analytical models.
It is based on several complementary modules that cover the entire decision-making cycle: from performance analysis to price optimization, promotions, and destocking.
THE BOOPER ECOSYSTEM
A complete ecosystem dedicated to performance
BOOPER's offering combines AI pricing software solutions and business support to cover all aspects of pricing: diagnosis, strategy, execution, and change management.
From market data to strategic decision-making, BOOPER provides long-term support to organizations in structuring and optimizing their pricing policy.
Solutions
Pricing Analytics
Sales forecasting and AI
Product matching: Cloning and chaining
Promotion Management
Markdown & Clearance Sale
Studies & Data
Competitor price surveys
Diagnosis Price
Price strategy development
Council
Operational pricing
Change management
Pricing Training
A platform designed for retail teams
By combining data, artificial intelligence, and business expertise, BOOPER enables retailers to structure their decisions and manage their pricing strategy with precision.
The platform integrates easily into the existing ecosystem and supports the offering, pricing, and merchandising teams in their daily decisions.
Result: Faster, more reliable decisions and a direct impact on economic performance.
WHO IS BOOPER FOR?
One platform, multiple professions, one goal: make better decisions.
Pricing: Decide on the right prices, faster.
Pricing and Catman teams must constantly balance competitiveness, profitability, and product range consistency, with short decision cycles and growing volumes of data.
Booper provides a predictive and objective view to structure pricing decisions without compromise.
- Prices aligned with market realities and customer sensitivity
- Simulations of scenarios by product, category, and store before going live
- Pricing decisions that can be justified to the sales and finance departments
Purchasing: Negotiate with a clear market vision.
Buyers must set sales prices that are consistent with supplier conditions, margin targets, and market positioning, in a context of increased competitive pressure.
Booper provides a consolidated view of costs, competition, and sales potential to ensure confident purchasing decisions.
- Selling prices consistent with purchasing conditions and margin targets
- Simulations of the impact of supplier negotiations on profitability
- Decisions shared between purchasing, pricing, and management
Marketing & Offer: Driven Attractiveness
The Marketing & Offerings teams must ensure consistency between brand positioning, commercial appeal, and economic performance.
Booper allows you to manage pricing policies in direct connection with your offering strategy and key sales periods.
- Alignment between image pricing, promotional strategy, and business objectives
- Simulations of marketing campaigns and commercial operations
- Decisions based on common indicators between marketing, sales, and pricing
IT & Data: Seamless integration into your IT system
IT & Data teams must guarantee the reliability, security, and integration of the data flows needed for pricing decisions.
Booper integrates into the existing ecosystem and leverages data without complicating the architecture.
- Centralization and governance of pricing, sales, and competition data
- Interoperability with ERP, BI, PIM, and existing tools
- AI models that can be used by business teams
Finance: Margins under control and profitability managed
Finance and Management Control teams must measure, secure, and manage the impact of pricing decisions on margins and overall performance.
Booper provides a clear, cost-effective overview of pricing decisions and their business impact.
- Margin management by product, category, and network
- Financial simulations prior to implementing price changes
- Quantifiable, traceable, and auditable decisions
Solutions tailored to each pricing challenge
Why choose BOOPER ?
Understand, analyze, and manage your price performance
The Pricing Analytics module provides pricing and offer teams with a clear and structured view of their performance.
By cross-referencing sales data, margins, competitive positioning, and price elasticity, BOOPER enables you to quickly identify optimization levers.
Teams can thus:
- analyze price and margin performance by product, category, or store
- measure the real impact of pricing decisions
- detect opportunities for optimization and pricing anomalies
- manage their competitiveness in the market
Result: faster pricing decisions that are better documented and aligned with business objectives.
Anticipating demand to better manage supply and prices
The quality of pricing decisions depends directly on the ability to anticipate demand.
The AI sales forecasting module relies on machine learning models capable of integrating multiple variables:
- sales history
- seasonality
- promotions
- price effects
- market context
These models enable detailed and dynamic forecasts to be produced at product and store level.
Signs can thus:
- better anticipate sales volumes
- reduce stockouts and overstocking
- simulate the impact of pricing decisions
- improve business planning
Building a reliable view of the market and competition
In retail, comparing prices and analyzing the market requires accurately identifying equivalent products across different brands.
The Matching and Chaining module automates this critical step using advanced product recognition and matching algorithms.
BOOPER thus allows you to:
- automatically identify equivalent products between catalogs
- structure a reliable product repository
- analyze competitive price differences
- monitor market developments in real time
This module provides the essential basis for competitiveness analyses and pricing decisions.
Optimize the commercial and financial impact of your operations
Promotions remain a major lever for generating traffic and boosting sales.
But without robust modeling, their real impact often remains difficult to measure.
The Promotion Management module allows you to model, simulate, and manage promotional campaigns in order to balance traffic, revenue, and profitability.
Teams can:
- simulate different promotional scenarios
- anticipate volumes and margin impact
- Optimize product selection and promotional mechanisms
- analyze the performance of past operations
Promotional decisions thus become more rational and better aligned with economic objectives.
Optimize the commercial and financial impact of your operations
Promotions remain a major lever for generating traffic and boosting sales.
But without robust modeling, their real impact often remains difficult to measure.
The Promotion Management module allows you to model, simulate, and manage promotional campaigns in order to balance traffic, revenue, and profitability.
Teams can:
- simulate different promotional scenarios
- anticipate volumes and margin impact
- Optimize product selection and promotional mechanisms
- analyze the performance of past operations
Promotional decisions thus become more rational and better aligned with economic objectives.
KEY FIGURES
From results measurable
+4000
points of sale use our solution
€44 billion
contracted revenue
+0.6 pt
minimal improvement in the margin rate
5 %
error rate in sales forecasts for fast-moving products
65% - 35%
Breakdown of revenue in France/abroad
16
InductorsMulti-criteria elasticity, adjustable to your needs
Customer testimonials
Our customers share their feedback
Discover how our customers leverage Booper's artificial intelligence to structure their pricing decisions, secure their margins, and accelerate their sales performance.
We have made our entire pricing decision-making process more reliable thanks to Booper. Teams now have a clear, shared view of price performance by category and by store, with recommendations backed up by data. The platform allows us to anticipate the impact of our choices on margins and justify our decisions to management with concrete, measurable indicators.
Pricing Department
Food Industry
The predictive scenarios offered by Booper have transformed the way we prepare promotional campaigns. We can compare several pricing scenarios before launch, measure their impact on volumes and profitability, and make more confident business decisions. This has enabled us to become more responsive while improving consistency between our offering strategy, price image, and economic performance.
Senior Category Manager
DIY sector
Booper has enabled us to industrialize our pricing approach without losing strategic control. Teams have access to shared tools for analyzing the competition, simulating decisions, and aligning field actions with business objectives. We have structured cross-functional governance that improves coordination between sales, marketing, and finance while generating tangible results in terms of margins.
Sales Management
Luxury sector
