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Privacy Policy

1. Introduction

BOOPER places great importance on the protection of personal data and the privacy of its users, prospects, clients, and partners.

This privacy policy outlines how BOOPER collects, uses, and protects personal data in connection with the use of its website and services.

BOOPER is committed to processing personal data in compliance with the General Data Protection Regulation (GDPR – EU 2016/679) and applicable French regulations.

2. Data Controller

The data controller is:

BOOPER
165 avenue de Bretagne 59000 Lille
Email: contact@booper.fr

The data controller determines the purposes and means of the personal data processing carried out via the website.

3. Personal Data Collected

In connection with the use of the website, BOOPER may collect the following categories of data:

Identification data

  • Last name
  • First name

Professional data

  • Company
  • Job title
  • Industry sector

Contact data

  • Email address
  • Phone number

Technical data

  • IP address
  • Browser type
  • Browsing data
  • Pages viewed
  • Cookies and technical identifiers

These data are collected in particular when:

  • you fill out a contact form
  • you request a product demonstration
  • you download content
  • you subscribe to a newsletter
  • you browse our website

4. Purposes of processing

The data collected is used for the following purposes:

Request management

  • processing contact requests
  • scheduling demonstrations
  • responding to information requests

B2B marketing communication

  • sending newsletters
  • invitations to events
  • sharing content or industry analysis

Website and service improvement

  • traffic analysis
  • measuring website performance
  • optimizing user experience

Customer relationship management

  • prospect and customer tracking
  • managing commercial interactions

5. Legal basis for processing

The data processing carried out by BOOPER is based on the following legal grounds:

Legitimate interest

  • management of B2B commercial relationships
  • website optimization
  • statistical analysis

Consent

  • placement of certain cookies
  • subscription to marketing communications

Performance of pre-contractual measures

  • demonstration request
  • request for information regarding BOOPER solutions

6. Data Recipients

Personal data is intended for:

  • internal teams at BOOPER
  • certain technical service providers required for the operation of the website and services

These providers may include:

  • CRM solutions
  • emailing platforms
  • audience analytics tools
  • cloud hosting and infrastructure providers

These providers act as data processors and are contractually bound to ensure the confidentiality and security of the data.

BOOPER never sells personal data to third parties.

7. Data Transfers Outside the European Union

Certain tools used by BOOPER may involve data transfers outside the European Union.

In such cases, BOOPER ensures that these transfers are governed by GDPR-compliant mechanisms, notably:

  • European Commission standard contractual clauses
  • appropriate security safeguards

8. Data Retention Period

Personal data is retained for a limited duration:

Prospects:

  • 3 years after the last contact or interaction

Clients:

  • duration of the contractual relationship + legal obligations

Cookies:

  • maximum 13 months

9. Your Rights

In accordance with the GDPR, you have the following rights:

  • right of access to your data
  • right to rectification
  • right to erasure
  • right to object
  • right to restriction of processing
  • right to data portability

You can exercise these rights by contacting:

contact@booper.fr

You also have the right to lodge a complaint with the supervisory authority:

CNIL – Commission Nationale de l'Informatique et des Libertés

10. Data Security

BOOPER implements technical and organizational measures to ensure the security of personal data:

  • access control
  • infrastructure security
  • communications encryption
  • internal access management

These measures are designed to prevent any loss, alteration, disclosure, or unauthorized access.

11. Cookies

The website uses cookies to:

  • ensure proper website functionality
  • analyze traffic and performance
  • improve the user experience

Cookies may include:

  • technical cookies
  • analytical cookies
  • audience measurement cookies

During your first visit to the site, a cookie management banner allows you to accept or decline certain cookies.

You can modify your preferences at any time.

12. Modification of the Privacy Policy

BOOPER reserves the right to modify this privacy policy to reflect regulatory, technological, or organizational changes.

Any modifications will be published on this page.

Last updated: March 5, 2026

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