By December 26, whatever is left on the shelves has already lost its value: prices for games and toys fell by 3.6% between October and December 2025 (INSEE), and 48% of French people have already resold a Christmas gift (eBay and Kantar, December 2025). A uniform markdown sells off what could wait and keeps what’s no longer worth anything.
White paper
Post-Holiday Unsold Inventory: Creating Price Reductions That Preserve Profit Margins
This white paper details a comprehensive method for managing unsold inventory after Christmas: sorting each SKU (renewable, licenses that expire, purely seasonal), calculating the cost of holding inventory, setting markdown thresholds by product category up to a minimum equal to the best alternative disposal option, and combining sales, online marketplaces, supplier buybacks, and donations. Figures are verified and dated from 2024 to 2026 (INSEE, Banque de France, eBay, Kantar, DGCCRF, and Agence du Don en Nature).
By downloading it, you will discover
- Why do January sales start from a price that has already been marked down, given the influx of toys being resold as early as December 25?
- How to Sort Unsold Items into Three Categories Based on How Quickly They Lose Their Value
- How to set a markdown floor equal to the best alternative outcome, including donations and taxes
- How to combine sales, online marketplaces, supplier buybacks, and donations while complying with the rules governing sales and discount promotions
- How to sell off discontinued baby products without damaging the new model, and which metrics to track
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